4LogoGEAR - Newsletter

THE Sales Mantra: Be Brief...Be Brilliant...so you can Be Back Soon August/2008

The Greatest Asset you'll Never See...Effective Branding

The idea that a "unique sum of impressions" can be a business's greatest asset may seem counter-intuitive at first. As David A. Aaker points out in his book, Managing Brand Equity, Ironically, it is the very intangibility of a BRAND that gives it so much potential value. While individual experiences with a product or service are usually transient in nature, the BRAND endures in the minds of audience members in the form of a unique set of feelings and impressions. In this way, a strong BRAND can remain so even if the product or service fails occasionally to deliver on its promise and meet audiences' expectations. A strong BRAND becomes a trusted friend, and BRAND loyalty arises not so much out of rational consideration, but more on the basis of an emotional affinity or personal connection.

Promotional Products are vital to creating a strong BRAND. We'd love to help you create the perfect BRAND BUILDING promotion.

Source: Allaboutbranding.com
Contributor: Dennis Hahn

Imagine if you could get YOUR BRAND in their HAND - everyday!

This may be the EPITOME of a great promotional product! This is NOT just a cheap key ring that will get Tossed away. It's a stress relieving key "file management system". Three individual rings allow you to easily access specific keys with a Big Rubberized "ring" for you to twiddle your fingers and your stress away.

Imagine if they actually USE a key-ring - and what if they use it for TEN years. This one WILL get used!! Your BRAND in their HAND. Talk about repeated Ad Impressions !!!

MIN: 100

PRICE: $4.70

Eco Desk

Keep yourself organized, and brighten up your desk at the same time. Our desk organizer has a small area for water so you can beautify your desk with a plant or flower, and have easy access to your pens and pencils as well.

MIN: 250

PRICE: $3.80

Custom Mint Tin

Keep on twisting the mints away with our Twisting Mint Tin. With just a simple twist you can enjoy our flavorful supermints.

Mints available in flavors of Peppermint, Spearmint, Wintergreen, and Cinnamon.

MIN: 250
PRICE: $2.37

The BEST promotional product Real Estate is on your customer's desk! Ensure your BRAND will be prominently displayed and seen day after day. When it comes to securing this prime real estate, only the most innovative products will do. Check out our new Desktop Showroom to see some of the best and the brightest.

DESKTOP SHOWROOM

Brian Hogan

1-866-4LogoGEAR

Contact the 4LogoGear team of Promotional Product Experts

Working hard to be

the "Brain Surgeons"

of Brand Promotions

Brian Hogan
1-866 4 LOGO GEAR

Kristy Price
916-652-5100

Raena Wilkins
916-863-5941

Nor Cal Rep:
Gisele Rhodes
Ph: 916-797-9778

So Cal Rep:
Reggie Asbra
Ph: 425-736-6883

Midwest Rep:
Lori Striegel
Ph: 319-857-5160

Our customer base includes fortune 5000 companies across the U.S. Locally; we provide promotional products to Sacramento, Roseville and surrounding areas. We guarantee competitive pricing, creative consultation, timely delivery of all orders and REMARKable customer service. (Our customers will REMARK about our attention to detail).

We specialize in corporate casual wear. Our goal is to know clothing better than any of the 22,000 companies in our industry. We also specialize in knowing the NEW products that enter the industry.

Building your business is our goal! We'll help you find the right item to promote your business or product. Tell us what your goal is...what your project is about…we'll do the research and the brainstorming. Whether it’s corporate apparel, promotional giveaways or customized merchandise you’re looking for, we will find top quality items to build your BRAND at the best prices available!

4LogoGEAR is a part of the 6^th largest Promotional Marketing Agency in the world (and there are more than 25,000 promotional products companies). We do business with numerous Fortune 1000 companies (our organization together does business with 80% of the Fortune 1,000). We also are proud to work with companies of all sizes to help build their BRAND. Our size allows us to get competitive pricing and more importantly great service from our vendor partners. Our team has over 50 years experience in Promotional Products and our team has more than 100 years experience in sales, marketing and advertising. Our goal is to build your Brand, which, in turn, will build your business.

It's Your BRAND, wear it OUT™
Silently Shout your BRAND ™